David Lye, Publishing Australia P/L

Over the years I have bought numerous domains from Steve and the guys at [Simply Honest Pty LTD, ABN 90161960032]. In my opinion they have one of the best portfolios of genuinely premium Australian domain names. They tend to be generic domain names that are commercially focused or perfect for basing an entire brand around. What’s more when they sell domains or websites it is at very competitive prices – they are not in the business of just sitting on them and their realistic expectations reflect that.
I’d also like to say how easy and professional each of my multiple purchases have been. Price agreed that works for both sides then the payment and transaction completed with a minimum of fuss. If you are looking to buy a premium domain name to further your online interests (which, in my opinion, is very often the most cost effective marketing investment from an ROI perspective) you can have comfort that when you buy a domain from you’ll be dealing with professionals, on a quality domain at a great price.


Drew Baker from

I’ve purchased several domain names over recent years, including some quite significant purchases. Steve at [Simply Honest Pty LTD, ABN 90161960032 (‘’)] was great to deal with, providing a professional and efficient purchasing process. Highly recommended, I would happily deal with Steve again in the future.


Erhan Karabardak, Director, Cooper Mills Lawyers

I have no hesitation in recommending Buying a domain name for our practice was quick, easy and hassle free. I would not hesitate to recommend the guys to anyone looking to purchase a domain name, they are the benchmark for what an online business should be.



The team at come highly recommended as the purchase of a domain name was done efficiently and conducted with a superior level of professionalism. The process was effortless and I look forward to using them in the future.


Geoff Phillips, Snap Applecross, Western Australia

We recently purchased a domain name from Steve at [Simply Honest Pty LTD, ABN 90161960032 (‘’)] for one of our customers, for us to create a website for them. This was the first time we had purchased a domain name. I found Steve very helpful and understanding throughout this process. It all went very smoothly.
I would use Steve and to purchase a domain name again when required.


George Momcilovic, Director

I just wanted to drop you a line to let you know that I was very impressed with the professionalism and service you provided me as a client, buying the URL through you. You made it easy to purchase which we use for information about our innovative and exciting games and activities based fitness training program called Game On. Keep up the great work and I look forward to doing further business with you in the future!


John Anderton, Director, Butterfly Internet

I purchased from Steve and the process was very professional. I would buy from Steve again.


Martin from Eureka Online Pty Ltd

Steve and the guys behind are A+ in my book. They have one of the best domain portfolios around and the domains they have for sale are priced very realistically. Furthermore they have been known to (more than once) go out of their way to assist us with other matters. I really cannot recommend them highly enough.


Ned OMeara,

Over the past few years, I have bought and sold quite a few domain names from and to the team at They are great people to deal with, and I can recommend them unconditionally.
I am also the Administrator at DN Trade which is Australia’s premier forum in relation to Australian domain names. The guys from are highly regarded by the domain community.


Paul Cherry, General Manager,

I’ve dealt with Steve over the last 5 years or more through many of my online roles with, OMG (Fairfax) and Panda Gaming. I’ve been on both sides of domain trades with him and in every transaction I’ve always felt secure and comfortable with the manner in which he has handled such deals. Steve has been in the business a long time and is one of the leading guys in the .au namespace. I wouldn’t hesitate to recommend Steve or his associates in any transaction.


Roland B Bleyer, Director, dTrade

I have had the pleasure to deal with Steve on so many different occasions that I cannot count. Our domain deals have always been fast, honest and friendly. I cannot recommend Steve enough.


Shaun McGowan, Director, Incubate

Steve and the team at Attractive have been an absolute pleasure to do business with. I highly recommend buying one of Attractive’s names!”


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